Built by operators. Designed for developers.
LoyaltyDog AI is the developer platform of LoyaltyDog, a company operating since 2017 with a proven track record of helping UK and Ireland retail and hospitality businesses build customer loyalty. We built LoyaltyDog AI to give developers the same intelligence tools — without the enterprise price tag.
Our Mission
Every business — from a coffee shop in Manchester to a growing SaaS startup — deserves access to the same AI-powered customer intelligence that large enterprises use. Our mission is to make loyalty intelligence as easy to integrate as a REST API call, with pricing that scales with usage.
The LoyaltyDog platform has processed millions of customer interactions for businesses across the UK and Ireland since 2017. LoyaltyDog AI brings that same battle-tested infrastructure to developers building the next generation of customer engagement products.
Company Timeline
LoyaltyDog founded — digital loyalty platform for UK & Ireland SMBs
Shopify App Store listing launched — 5.0 star rating achieved
EPOS Now and WooCommerce integrations released
AI research initiative launched — ML segmentation and churn prediction models in development
LoyaltyDog AI launched — developer-facing API platform GA
SOC 2 Type II certification achieved; MCP integration released
Enterprise tier with HIPAA compliance launched
The Founding Team
Jonny Skelker
Co-Founder & CEO
Former Google Senior Product Manager, 20+ years in SMB technology
Jonny spent over a decade at Google building SMB-focused products before co-founding LoyaltyDog. His deep understanding of how small and medium businesses adopt technology shaped LoyaltyDog's mission to make enterprise-grade loyalty intelligence accessible to every developer. At Google, Jonny led product teams responsible for tools used by millions of SMBs worldwide.
LinkedIn Profile →Haim Barad
Co-Founder & CTO
AI & Infrastructure Architect
Haim brings 15+ years of experience building scalable infrastructure and AI systems. Before LoyaltyDog, he architected high-traffic platforms processing millions of events per second. His work on the LoyaltyDog AI platform focuses on making ML-powered loyalty intelligence fast, reliable, and easy to integrate — handling the complexity so developers don't have to.
LinkedIn Profile →Lee Bernstein
Co-Founder & COO
Operations & Growth
Lee oversees LoyaltyDog's day-to-day operations, partner relationships, and growth strategy. With a background in retail technology and merchant operations, he ensures that LoyaltyDog's products solve real problems for real businesses. Lee has been instrumental in building partnerships with platforms including Shopify, EPOS Now, and WooCommerce.
LinkedIn Profile →Company Facts
Since 2017
Operating for nearly a decade in the UK & Ireland loyalty market
SOC 2 Type II
Security certified and compliant for enterprise deployments
Developer-First
Every feature accessible via REST API with comprehensive documentation
Ready to build with us?
Start with our 30-day free trial — no credit card required. Get an API key in under 2 minutes.